Honda Super EV Concept Debuts at Goodwood: A Futuristic Kei Car for Europe.
Honda is gearing up to unveil a cheeky, pint-sized electric vehicle at the 2025 Goodwood Festival of Speed—and it may just be the company’s next big (small) idea. The new “Super EV” concept blends the retro charm of Japan’s kei cars with practical urban functionality, hinting at what could be a fun, affordable EV option for American city drivers.
Honda hasn’t released all the specs yet, but early photos and insights suggest the Honda Super EV isn’t far from production. Featuring a boxy silhouette, tall roofline, and robust wheel arches, the design echoes the character of the now-discontinued Honda e. Yet it also bears a modern twist that seems aimed at a global audience.
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The dimensions appear larger than Japan’s kei car standards—surpassing the 133.8-inch limit—with the Honda Super EV likely slotting into the A-segment category alongside models like the Hyundai i10 or the Volkswagen up!. In the US context, its closest EV counterpart might be the quirky Hyundai Inster, making it a potential disruptor in the increasingly competitive subcompact EV space.

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Though still classified as a concept, Honda’s latest creation looks market-ready. Functional features such as full-size mirrors, a visible charging port, standard door handles, and a roof-mounted spoiler suggest this isn’t just a design exercise. A visible infotainment screen and sensors near the windshield bolster the impression that Honda is taking this car seriously—and is potentially road-testing it in right-hand-drive markets like the UK.
What the US Market Needs—and This Car Might Deliver
Urban dwellers in America are long overdue for affordable, space-efficient EVs designed for city living. With its playful design and practical features, theHonda Super EV could fill a niche currently underserved by large SUVs and high-priced electric sedans. While the Honda e struggled with range and price, the Super EV gives the brand a second shot to make things right—with lessons learned.
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The official unveiling, including details beyond its slick purple wrap, is scheduled for July 10–13 at Goodwood. US audiences curious about compact EV innovations should keep an eye out: this little Honda might just be poised to leave a big mark.